Free downloads · updated
Free guides for people starting something
Plain-English guides, checklists and templates for naming, launching and branding a small business or side hustle. Every one is a free PDF: no sign-up, no email needed. Print them, share them, write on them.
Free guide 01
Name Your Business: the naming handbook
A plain-English method for a name people remember and you can own: the brief, five patterns, six tests, free checks and a worksheet.
Free guide 02
The Brand Launch Checklist
Thirty steps from idea to first customer, in the order that saves money: name it, own it, look the part, get found, get paid.
Free guide 03
30 Side Hustles You Can Start This Month
Thirty real side hustles, what each one needs to start, and two name starters for each. No hype and no income promises.
Free guide 04
The One-Page Brand Sheet
Your name, colors, fonts, voice and pitch on one printable page, so everything you make looks like the same business. With a filled-in example.
Written by Peter Klein, founder of SparkMyName™, after 40 years in brand building and retail. General information, not legal, tax or financial advice.
Free tools that go with them
free name generator · free name check · fillable naming worksheet · business card maker · email signature maker · brand color palette · review QR code · QR menu maker · all free tools
Keep going
how to name a business · how to check if a name is taken · do I need to trademark my side hustle? · all guides
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